Remember that America's Next Top Model episode where Tyra makes the contestants strike poses while jumping on a trampoline? (No? Okay, well I do.) Anyway, it turns out that inane challenge might actually have some real life practicality, if Marion Cotillard's newest Lady Dior campaign is any indication.
The campaign, WWD reports, features the French actress suspended mid-air, in between trampoline jumps. We think it's a gorgeous way to add something fresh to the ads, which Cotillard's fronted since 2008:
We also think Tyra would give her an A+ for all that smize-ing and fierceness. (And that awesome, mermaid-y floaty hair, and the perfectly pointed toes.)
Plus, the trampoline seems like it would actually make the whole thing more fun and less challenging than having to just jump up and down from the floor using, like, her own two feet and energy right? (Coco Rocha, you should probably ask for one in your next Target shoot:)
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