Friday, June 27, 2014

EXCLUSIVE: Edie Campbell Stars in Bottega Veneta’s David Sims-Lensed Fall Campaign


Tomas Maier understands the strength in patterns. Each season, the designer teams up with a different photographer for “The Art of Collaboration,” Bottega Veneta’s series of seasonal advertising campaigns. With past collaborators including David Armstrong, Collier Schorr, and Pieter Hugo, each campaign is lensed with a completely unique perspective. For Fall ’14, Maier tapped British photographer David Sims, best known for his striking, minimal images.

“I am a great admirer of David’s photographs,” Maier told Style.com. “We thought that his stark, pared-down aesthetic would be a natural fit with the graphic elements of this collection. The result is very impactful, and I was extremely pleased with the collaboration.” Maier cast muse-of-the-moment (and frequent Bottega Veneta catwalker) Edie Campbell to model the colorful, energetic collection. A first look at the campaign debuts exclusively here. A behind-the-scenes film will go live on bottegaveneta.com later this summer.

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