Sunday, January 15, 2012

Mia Wasikowska’s the New Face of Miu Miu



It looks like Miu Miu‘s gone back to its roots.  After a season of surprisingly natural ads starring a young Hailee Steinfeld, the brand’s spring campaign follows their otherwise signature glossy style.  While Steinfeld was shot outside, by Bruce Weber, their new face, Mia Wasikowska, sits inside a studio.  It’s Wasikowska’s first campaign—what a way to start!—and it looks like Miuccia hired Mert and Marcus, her usual Miu Miu photogs, to do the honors.   The images that leaked on The Fashion Spot are quite stiff, but the brand’s spring collection almost demands a formal portrait.  Click through for another shot.


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