Thursday, February 16, 2012

Karolina Kurkova’s The Limited’s New Face


If you haven’t read this week’s issue of New York—their spring fashion edition—flip to the story on Karolina Kurkova, Coco Rocha and Angela Lindvall. The story asks the age old question, “What does a model do when she’s too old to model?” Too old, for this profession, usually means around 28, so as the trio approaches (or passes) that benchmark, they’re embarking on their second careers.  Both Rocha and Kurkova are turning their names into crossover brands with TV shows, active social medias and ad campaigns targeted to someone other than the usual fashion week goer.   The latter is the new face of The Limited, a brand that could use a high profile face, and the former stars in a new set of commercials for White House Black Market.   Look for both of them everywhere this spring

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